ASSOCIATIONS
We understand
The landscape for associations is undergoing a significant transformation. Globalization, rapid technological advancements, and the emergence of a dynamic and evolving workforce are fundamentally altering how associations must demonstrate their value proposition to both their members and their vendor partners. To not only remain relevant but to flourish in this evolving environment, associations must proactively re-examine prevailing industry needs and critically assess their service delivery models.
This necessitates a collaborative and forward-thinking approach, demanding tailored solutions that address the unique challenges and opportunities each association faces. Curtis Strategy stands ready to be your strategic ally in this crucial process. We partner closely with association leaders, fostering a collaborative environment to co-create innovative solutions that empower your internal team, deeply engage your membership base, and ultimately drive sustainable growth for your organization. As your trusted strategic allies, we are deeply committed to helping you navigate these complex challenges and not just survive but truly thrive in the years to come.
Association Consulting: Aligning Strategy, Structure & Governance
For associations seeking enduring viability and relevance, success hinges on aligning strategy, organizational structure, and board governance. Associations face constant pressure to adapt to evolving member needs, deliver vendor value, and satisfy diverse stakeholders. Our association consultants partner collaboratively with association leaders and boards to navigate this complexity. We guide you through a co-creative process to build a clear strategy grounded in your mission and value proposition.
Together, we leverage your internal expertise, build essential capabilities, and ensure your strategy, structure, and governance work seamlessly to drive sustainable impact and a thriving future for your Association.
Strategic Mergers & Affiliations for Association Growth & Sustainability
The competitive landscape for Associations is more complex than ever, with pressures from other associations, for-profit alternatives, and evolving member demands for tangible value. We leverage our deep sector expertise to provide insightful competitive analysis and expertly guide leaders considering these significant strategic options.
This analysis often reveals consolidation—via mergers or strategic affiliations—as a powerful path toward greater impact and sustainability. Our dedicated Merger and Affiliation consultants offer collaborative, expert support through every stage, from deal sourcing and deal facilitation, to merger integration and post-merger strategy, ensuring these transformative decisions strengthen your association and position it for a thriving future.
Optimize Your Association's Structure for Strategy Execution
A forward-thinking association strategy needs an effective organizational structure for successful execution. Our association consultants understand the unique organizational design challenges Associations face, from matrix complexities to aligning resources for mission-driven goals.
We partner with your team, guiding a co-creative process to evaluate your current structure and design a future-ready model. By combining our association sector-specific expertise with your invaluable internal knowledge, we help build an organization poised to support your strategic goals, improve operational effectiveness, and enhance member value.
Associations: Insights from Our Experts
We Are Here For You
Whether you have a specific project in mind, want to learn more about our services, or how we support organizations with establishing the frameworks for sustained success- we are ready to talk.